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Education Elements is a U.S.-based education consulting company that specializes in helping school districts design and implement personalized learning models. Founded in 2010 by Anthony Kim, the company has been a key innovator in transforming traditional educational systems through design thinking, strategic planning, and modern teaching methodologies. Headquartered in San Carlos, California, the firm works with thousands of schools across the country to improve student outcomes by integrating technology and personalized education strategies.
The new logo of Education Elements reflects a modernized visual identity that aligns with its mission to innovate and transform education. The rebrand emphasizes simplicity, structure, and forward-thinking—qualities that mirror the company’s approach to educational reform. While the previous logo had a more colorful and abstract look, the new design embraces minimalism and clarity, signaling a matured, focused, and scalable brand presence.
The logo consists of two key elements: a bold geometric icon and clean sans-serif typography. The visual mark on the left side of the text features three stacked, right-angled bars that subtly resemble a stylized “E”—a clever nod to the word “Elements” and the idea of foundational educational components. The shape suggests progression and upward movement, reinforcing ideas of growth, achievement, and layered learning.
The accompanying wordmark uses a bold, geometric sans-serif font that exudes modernity and professionalism. The font is well-balanced and ensures readability across both print and digital platforms. Its clean lines and even spacing convey a sense of organization and clarity.
The logo uses a dark navy blue or charcoal color, which communicates trust, stability, and seriousness—attributes particularly important in the education sector. The absence of multiple colors also supports the new minimalist identity, promoting a sleek and confident image.
The three horizontal bars can be interpreted in multiple ways:
Steps or layers, indicating educational progression or scaffolding.
Books or shelves, referencing the learning environment.
An abstract “E”, subtly reinforcing brand recognition.
The design uses negative space effectively, enhancing the symbol's versatility and scalability. The icon can stand alone and still maintain brand recognition, which is ideal for use in mobile apps, social media, or favicons.
This logo can be classified as a combination mark, featuring both a symbolic icon and a wordmark. This type of logo is versatile and effective for branding because it combines visual memorability with textual clarity.
The Education Elements logo is available for free download in vector formats including SVG, AI, and PDF, as well as in transparent PNG format on logowik.com. These formats are ideal for both web and print use, ensuring that the logo maintains high resolution and quality across all mediums.
The redesigned Education Elements logo successfully captures the essence of a modern, forward-thinking educational consultancy. Its clean lines, structured design, and minimal aesthetic underscore the company’s commitment to clarity, transformation, and foundational improvement in education. This new identity supports the brand’s ongoing evolution and its strategic direction as a leader in modern educational design.
With its strong symbolism, adaptable design, and professional tone, this logo positions Education Elements for continued growth and recognition in the educational sector.
