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Grubhub is a leading online and mobile food-ordering and delivery platform based in the United States. The company was founded in 2004 by Matt Maloney and Mike Evans in Chicago, Illinois. It was created to simplify food ordering by connecting diners with local restaurants through a digital platform. Over time, Grubhub has grown into one of the most recognized names in the food delivery industry in the U.S.
In 2021, Grubhub was acquired by Just Eat Takeaway.com, a Dutch company, to expand its global reach and strengthen its position in the North American market. Today, Grubhub serves millions of diners across thousands of restaurants, making it a central player in the food-tech space.
The current Grubhub logo is a vibrant and clever representation of the brand’s mission to bring food to people’s homes with ease and convenience. The design features a bold orange color, paired with a symbolic icon and uppercase typography, creating a friendly and modern visual identity.
The icon in the Grubhub logo is a stylized house shape with a fork and knife cut out in the center. This element visually communicates several key brand values:
The house symbolizes home delivery and comfort.
The fork and knife imply food and dining experience.
The integration of these shapes suggests efficiency and seamlessness, showing that Grubhub brings meals directly to your doorstep.
The combination of these elements into a single unified graphic is both creative and meaningful, effectively summarizing what Grubhub offers.
The word “GRUBHUB” is rendered in bold, uppercase sans-serif typography, conveying confidence and clarity. The font is slightly rounded, giving it an approachable and friendly tone. The uniform spacing and solid color enhance readability, especially in mobile and app formats.
The logo is designed in a bright orange hue, a color often associated with energy, appetite, enthusiasm, and warmth. It stands out well on both light and dark backgrounds, and orange is commonly used in the food industry to stimulate hunger and positive emotions.
Grubhub has undergone several rebranding efforts over the years. Initially, the logo was more traditional and text-based. As the company grew and the industry became more competitive, Grubhub refreshed its visual identity to better communicate its tech-driven, user-friendly approach to food delivery.
The latest logo, launched after the Just Eat Takeaway.com acquisition, reflects a more global and consistent brand language, aligning Grubhub with its European counterparts. The house/fork/knife icon is now widely recognized across various digital platforms.
This is a combination mark logo. It merges a symbolic graphic element with a strong wordmark, offering versatility for both standalone icon use (in mobile apps and favicons) and full logo display (on websites, packaging, and marketing materials).
The Grubhub logo successfully balances modernity, simplicity, and meaning. Its clever use of iconography and bold typography aligns with the brand’s mission of fast, reliable, and enjoyable food delivery. It is instantly recognizable, emotionally appealing, and functionally adaptable across digital and print media.
You can download the Grubhub logo in vector formats such as SVG, PDF, AI, and transparent PNG for free from logowik.com.
