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Nawy is a leading proptech startup based in Egypt, focused on transforming the real estate experience through technology. Established in 2016, Nawy serves as an end-to-end digital platform that helps users search, compare, and purchase real estate properties online, while also offering financing and after-sale services. As the Egyptian real estate market becomes increasingly digital, Nawy has positioned itself at the forefront of this transition by providing data-driven tools and a seamless user journey.
The platform targets both developers and homebuyers, aiming to simplify and modernize the property acquisition process. With the help of AI-driven recommendations and a curated user experience, Nawy has become one of the most recognized tech brands in MENA’s property sector.
The Nawy logo is a vibrant, modern, and distinctly tech-forward design that combines a colorful abstract symbol with a bold, custom-styled wordmark. It reflects the brand’s values of innovation, trust, and approachability—essential for a digital platform involved in high-stakes decisions like real estate investments.
The abstract mark to the left of the name is a geometric emblem composed of overlapping shapes in multiple colors—turquoise, navy blue, orange, and green. These intersecting shapes suggest elements of architecture, layout, and direction—clever nods to the real estate industry.
The composition resembles a stylized map pin or location icon, representing navigation and property search. It also hints at inclusivity and connectivity, which aligns with Nawy's goal to make real estate more accessible through digital solutions.
The wordmark uses a custom geometric sans-serif font. The rounded letterforms and clean lines convey friendliness, modernity, and digital efficiency. The most visually engaging feature is the uniquely cut letter “N” and the angular leg of the “y,” which add personality without sacrificing readability.
The font is bold and confident, projecting trust—an important trait for a platform that helps users make long-term investment decisions.
The Nawy logo employs a vivid and diverse color palette, combining:
Turquoise, symbolizing innovation and clarity
Navy blue, representing reliability and professionalism
Bright orange, adding energy, excitement, and attention
Light green, signifying growth and freshness
This multicolor scheme creates a dynamic brand presence that stands out in a conservative real estate market. It also allows for flexible branding in digital interfaces, such as app UIs, web dashboards, and promotional materials.
The Nawy logo is a combination mark, integrating a symbol with a wordmark. This dual structure gives it versatility—allowing the brand to use the symbol independently as an app icon or watermark, while still relying on the full logo for primary brand expressions.
Nawy’s brand identity is crafted to differentiate itself in a traditionally offline and conservative industry. The logo's dynamic visual language underscores Nawy’s tech-native approach, while the clean and modern design instills user trust and confidence.
The identity is tailored for high performance across digital channels—from mobile apps and web platforms to social media ads and investor pitch decks. It appeals to both young, tech-savvy users and established real estate developers looking for digital transformation.
The new Nawy logo successfully communicates the brand’s positioning at the intersection of technology and real estate. Its geometric elegance, bold typography, and fresh color palette make it instantly recognizable and functionally versatile.
Nawy has built a brand identity that not only reflects its mission of simplifying property search and purchase but also supports scalability as it grows into new services and markets.
The Nawy logo is available for free download in multiple high-quality formats such as SVG, AI, PDF, and transparent PNG from logowik.com. These files are perfect for use in both digital media and printed materials.
