- Brands Logos
- Logo Templates
- Icons
- Vectors
- Font In Logos
- Blog
Route4Me is a pioneering route optimization software company established in 2009. It was co-founded by Dan Khasis, who envisioned a dynamic platform that could optimize complex routes for businesses of all sizes, particularly those with field service or delivery operations. The company is headquartered in the United States and serves millions of users worldwide.
Route4Me was one of the first companies to launch a smartphone-based route optimization solution. It now supports a wide array of industries, including logistics, last-mile delivery, field services, and mobile workforce management. The software uses AI and advanced algorithms to streamline logistics operations, reduce fuel consumption, and increase efficiency.
The Route4Me logo has remained relatively consistent over the years, reflecting the company’s stable brand identity and focus. While the core design has not undergone major changes, slight refinements in typography and icon alignment have kept it visually modern and adaptable to different digital platforms.
The Route4Me logo employs a modern sans-serif typeface that communicates professionalism, clarity, and trustworthiness. The text "Route" and "Me" are in a deep navy blue, symbolizing reliability and technological authority. The numeral "4" is highlighted in a vibrant yellow, drawing attention and emphasizing the brand’s unique value proposition—efficient route planning made just for you.
To the left of the wordmark, the logo features a triangular icon composed of three orange dots connected by three bold yellow arrows converging toward a central red-orange circle. This design subtly represents multiple routes or vehicles being optimized toward a central hub or destination.
The icon is conceptually strong:
The arrows imply direction, movement, and navigation.
The circle at the center represents a focal point or final destination.
The triangular structure may hint at route efficiency, triangulation, or the interconnectedness of destinations.
The use of orange and yellow in the symbol conveys energy, innovation, and forward motion—characteristics essential to Route4Me's dynamic logistics solutions.
This logo is a combination mark, incorporating both text and symbol. This allows for flexible usage across various media formats. The logo is well-suited for digital environments, app icons, and website headers.
Route4Me’s logo is optimized for clarity and visibility, even at smaller sizes, which is crucial for digital applications and mobile use. Its simple but meaningful design aligns with modern UX principles and offers strong branding continuity.
The Route4Me logo can be downloaded for free in vector formats such as SVG, PDF, and AI, as well as in transparent PNG format from logowik.com. These high-resolution formats are ideal for both digital and print use.
The Route4Me logo effectively captures the essence of the brand—efficient, innovative, and user-focused. With its clean typography, directional symbolism, and smart use of color, it speaks to the brand's mission of simplifying route planning through cutting-edge technology. Whether you're managing a fleet or optimizing field operations, the Route4Me visual identity reinforces the idea of streamlined movement and intelligent logistics.
