7Up is a brand of lemon-lime flavored, non-caffeinated soft drink that was first introduced in 1929 by the American beverage company, the Seven-Up Company. The drink is known for its refreshing and crisp taste and has become a popular beverage worldwide.
Originally marketed as a "7 Up Lithiated Lemon Soda", the drink's name was later shortened to just "7Up". The company has undergone several ownership changes over the years and is currently owned by Keurig Dr Pepper.
7Up has been marketed as a clean, clear and crisp drink, with the brand's famous slogan, "The Uncola". In addition to the original lemon-lime flavor, the brand has expanded its product line to include a variety of different flavors such as Cherry, Orange, and Lemonade.
In recent years, the brand has also launched a line of low-calorie and zero-calorie versions of the drink, which have become popular among health-conscious consumers. Overall, 7Up has remained a popular soft drink brand with a loyal fan base, and its iconic green packaging and logo are instantly recognizable.