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Bourjois Paris is a French cosmetics brand that was founded in 1863 by Joseph-Albert Ponsin. The brand is known for its high-quality makeup and beauty products, and is particularly popular in Europe. Bourjois offers a wide range of products, including foundations, powders, mascaras, lipsticks, nail polishes, and perfumes.
One of the defining characteristics of Bourjois is its focus on affordable luxury and innovative formulas. The brand's products are known for their high-quality ingredients and long-lasting wear, but are still priced to be accessible to a wide range of customers. Additionally, the brand is known for its use of fun and playful packaging and its ability to create trendy and fashionable products.
Bourjois has also been recognized for its commitment to sustainability and corporate social responsibility. The brand has set ambitious goals for reducing its environmental footprint and promoting fair labor practices throughout its supply chain.
Bourjois' reputation for affordable luxury and innovative formulas has made it a popular brand among makeup enthusiasts and is considered a classic and timeless brand that is still relevant in the beauty industry. The brand's makeup and beauty products continue to be highly sought after by consumers in Europe and around the world.
