CapCut Wordmark Logo

CapCut is a popular video editing application developed by ByteDance, the same company behind TikTok. Initially launched under the name JianYing in China, CapCut quickly became a globally recognized editing tool, offering advanced features such as AI-powered effects, transitions, music synchronization, and high-quality video exports. With its seamless integration with TikTok, CapCut has gained a massive user base among content creators and influencers.

Logo Design Analysis

Shape and Symbolism

The CapCut logo consists of a distinctive "X-shaped" icon combined with a wordmark. The icon is created using two interwoven, continuous lines that resemble a film strip or scissors—both of which are highly relevant to video editing. This design symbolizes creativity, precision, and seamless editing, reflecting the app’s purpose.

Color Scheme

The logo uses a monochrome black and white color scheme, which aligns with CapCut’s minimalist and modern branding. Black represents professionalism, elegance, and sophistication, while the white background ensures high contrast and readability. The simplicity of the colors makes the logo highly adaptable across various digital and print media.

Typography

The wordmark “CapCut” is written in a modern, bold, sans-serif font. The clean, rounded edges give it a contemporary feel, making it approachable and easy to read. The capitalized “C” in Cap and Cut emphasizes the brand name while maintaining a balanced visual appeal. The typography complements the geometric structure of the logo’s symbol, reinforcing a cohesive design.

Logo Type

The CapCut logo follows a combination mark style, which includes both a unique symbol and a wordmark. This provides flexibility for branding—the symbol alone can serve as an app icon, while the full logo works well in marketing materials. The abstract yet recognizable icon ensures strong brand recall.

The CapCut logo is a modern and effective representation of its brand. The X-shaped icon cleverly embodies video editing tools, while the minimalist typography and color scheme enhance its sleek and professional identity. The design is simple yet bold, making it highly recognizable among video editing enthusiasts and content creators.

The CapCut logo is available for free download in vector formats such as SVG, PDF, AI, and transparent PNG on logowik.com.