- Brands Logos
- Logo Templates
- Icons
- Vectors
- Font In Logos
- Blog
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. It allows website owners to monitor and analyze data related to website usage, including the number of visitors, their behavior, and the sources of their traffic.
To use Google Analytics, website owners must install a tracking code on their website, which collects data on visitor behavior, such as the pages they visit, the length of their stay, and the actions they take on the site. This data is then processed by Google Analytics and presented to the website owner in the form of reports and visualizations.
Google Analytics offers a wide range of features and tools to help website owners understand and optimize their website traffic. These include audience insights, which provide information about the demographics and interests of website visitors, as well as behavior analytics, which show how visitors navigate the website and which pages are most popular.
Other features of Google Analytics include conversion tracking, which allows website owners to track the success of marketing campaigns and other initiatives, and e-commerce tracking, which enables online retailers to track sales and revenue generated by their website.
Google Analytics is available in both free and paid versions. The free version, called Google Analytics Standard, is suitable for most small to medium-sized businesses and provides access to a wide range of features and tools. The paid version, called Google Analytics 360, is designed for larger businesses and provides additional features and support.
