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Marketing technology company Flywheel Software has announced that it has rebranded to “GrowthLoop”.
GrowthLoop vector logo (SVG, Ai, EPS, PNG and PDF format) Free Download
Chris Sell and David Joosten met while working at Google. There, they experienced the first-hand struggle of accessing customer data for marketing use. Getting the data they needed took months of back-and-forth requests with technical teams.
The typical solution is to hire more people to write SQL queries, but that solution was incredibly inefficient, expensive and time-consuming. It left revenue opportunities on the table waiting for data. Chris and David knew there had to be a better way.
They wanted to empower non-technical business teams to activate customer data directly to marketing, sales, and customer service destinations. That’s why they started GrowthLoop, a Customer Segmentation Platform disrupter for customer data activation.
