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Samsung Internet is a mobile web browser developed by Samsung Electronics, part of the globally renowned Samsung Group founded in 1938 by Lee Byung-chul in South Korea. Originally developed for Galaxy smartphones, the browser has grown into a secure, privacy-focused and feature-rich platform available for all Android devices. It is based on Chromium, the open-source web browser project, and incorporates Samsung’s unique customizations that enhance user experience, privacy protection, and device integration.
Samsung Internet positions itself as a forward-thinking browser designed for mobile-first browsing, with built-in ad blocking, tracker prevention, customizable extensions, and seamless integration with Samsung’s ecosystem including devices like Galaxy phones, tablets, smartwatches, and more.
Over the years, the Samsung Internet browser has evolved both in functionality and in visual identity. The latest logo redesign marks a significant step in aligning the product with Samsung's broader brand identity, which emphasizes modernity, minimalism, and futuristic aesthetics. The update reflects not only the technical advancements of the browser but also its positioning as a competitive and reliable alternative to mainstream mobile browsers.
The logo features a round-cornered square icon with a deep purple-blue gradient background and a central white circle intersected by a curved slash in a cyan gradient. The design elements suggest:
Global connectivity (through the orbit-like slash around the circle)
Movement and innovation (through the diagonal motion of the slash)
Trust and clarity (with the clean, futuristic shapes and smooth gradients)
This icon subtly references a planet or orbital path, a metaphor for browsing the digital universe—ideal for a modern web browser.
The wordmark uses SamsungOne, Samsung’s proprietary font. It is a geometric sans-serif typeface, known for its clean lines, strong structure, and excellent readability. The typography is:
Modern – reflecting Samsung's commitment to cutting-edge technology
Minimalist – avoiding unnecessary flourishes for a sleek, professional tone
Unified – consistent with Samsung’s entire product ecosystem for visual harmony
The clear spacing and bold weight make the logo easily legible at all sizes, whether on mobile app icons, splash screens, or promotional banners.
The logo’s visual palette consists of:
Gradient purple to blue (#5C27FE to #17C9F3) – conveys creativity, reliability, and high-tech innovation
White circle – representing clarity, simplicity, and focus
Black text – delivering strong contrast and timelessness
This palette gives the logo a futuristic and trustworthy feel, essential in the cybersecurity-conscious world of web browsing.
The Samsung Internet logo is a combination mark – combining both an icon and a wordmark. This is ideal for digital products, where the icon must function independently in apps while the full logo communicates brand identity in marketing.
The logo captures Samsung Internet’s mission to provide a seamless, private, and intelligent web experience. The orbital motif resonates with the concept of navigating the vastness of the internet, while the color scheme and minimalist aesthetic tie it back to the Samsung brand’s premium feel. The overall look suggests innovation, trustworthiness, and a strong user-first approach.
The Samsung Internet logo can be downloaded for free in vector formats such as SVG, AI, PDF, as well as transparent PNG from Logowik.com. These high-quality file formats ensure flexibility for both print and digital use while preserving the logo’s vibrant gradient and clean lines.
In summary, the Samsung Internet logo is a refined and future-ready identity that merges elegance with technological sophistication. It aligns perfectly with the browser’s functional pillars of privacy, speed, and reliability, and stands as a testament to Samsung’s commitment to design excellence across its global product ecosystem.
